Websites for solopreneurs – WeeWriter.ca

Websites for solopreneurs – WeeWriter.ca

You’ve probably read much from Emma Sloan, one of the talented contributors to T2Go – she’s done some fantastic articles for business owners looking for ways to build their brand: choosing keywords, social media automation, and creating great graphics for your social media channels are just a few of the topics she’s written for T2GO readers.

We built a site to showcase Emma’s top-notch writing skills, highlighting the services she provides and her phenomenal personality. The copy is fresh and tight, the visuals are strong and evocative, and the message is simple and clear: Emma is a talented social media manager and content creator.

If you’re looking for a talented writer to help you with your social media or web content, give Emma a call – she’s truly a pleasure to work with.

If you’re thinking about updating your website, or you’d like to take the next step to build your brand, give us a call so we can set you up with an affordable solution that works without blowing your budget.

Websites for Tradespeople – VilleneuveHomeImprovements.ca

Websites for Tradespeople – VilleneuveHomeImprovements.ca

Villeneuve Home Improvemts - website by Time2GetOnline.com

When Luc needed a new website, he went to Facebook to find a good recommendation through a local Rant and Rave group. A former client said good things about us, which led to a phone call and then a meeting to discuss what we do and how we might be able to help him. Scheduling the meeting was tricky – I was about to go on vacation and Luc was planning a trip to look at an investment opportunity. In one of those weird twist-of-fates, we were going to be less than 40km apart – on the other side of the country. It was almost easier to coordinate a meeting there vs. our office here in Victoria, but we managed to make it work so we could take care of things before we left.

Luc has a renovation company specializing in the fine finishing work that makes a home look amazing: coffered ceilings, detailed millwork, raised panels, and exquisite mouldings. A brilliant move on Luc’s part is to offer a base price for his renovations – a complete bathroom renovation starting at $8500 and room renovations starting at $1600. This is a smart approach to help his customers understand what they’ll need for a budget when they’re planning home renovations in Victoria.

To build Luc’s new website – VilleneuveHomeImprovements.ca – we started with the Divi theme and tweaked it up to show off the services he provides as well as the details in his work. We also set up a Google My Business profile for him to help local clients find him faster and easier, and we created an account for him on Houzz, a popular service for people looking for inspiration for their home renovations.

We are working with Luc on a monthly basis, helping with ads on Facebook and Google to generate awareness and bring in new prospects.

If you’d like to know how we can help you build your business in Victoria, give us a call or send us an email. We’d love to learn more about you.

Is Your Website ADA Compliant? It Should Be

Is Your Website ADA Compliant? It Should Be

Here are some of the things you should know about the Americans with Disability Act (ADA) and how it can affect your website. We’ll cover the importance of ADA compliance and why you need to comply.

Should small businesses be concerned about ADA?

The primary reason why ADA compliance is a concern for small businesses is that if your website is incompliant, you could be sued for discrimination. Major companies, like the supermarket empire, Winn-Dixie, have been sued for not accommodating customers with impaired vision. Many businesses have suffered substantial losses in litigation over ADA compliance, and the litigious trend is rising. As recently as 2018, there were over 1,000 lawsuits associated with website compliance.

Why it pays to have an ADA compliant website

Another reason why having an ADA compliant website is imperative is that an overwhelming 91% of customers prefer buying from websites that feature web accessibility.

One of the concepts enshrined by the ADA is that disabled individuals should be granted equal enjoyment of goods and services. If your website doesn’t feature web accessibility, you’ll be blocking out a potentially lucrative customer base. There are over 61 million disabled persons in the United States alone. Each of those individuals is a potential customer, meaning it literally pays to accommodate.

For small businesses in Canada and the United States, those numbers represent opportunities for new customers. When you’re working hard to build your brand, every customer counts, and if you remember that after you’re off the ground, you’ll do even better.

Keeping your website up to date improves your brand’s image, not to mention helps to protect you from being sued for being incompliant with the ADA.

 

What’s the best way to make your website ADA compliant?

Now that you know how urgent it is to be ADA compliant, one question remains, how to make it happen. In short, the answer is, leave it to the professionals. Our team of experienced professionals has been optimizing websites for years, so making your website ADA compliant is something we can do for you – either in a new website build, or by updating your current site.

There was a movement a few years ago that recommended browser detection to see if a site visitor was using one of the many screen-readers, and then redirecting them to a screen-reader-friendly version. Two strong arguments against simply detecting screen readers are revolved around development and privacy. Coding a website to detect screen-readers has been flagged as a privacy concern and is uncomfortably similar to the ill-advised practice of browser-sniffing. From the developer’s standpoint, adding the additional separate channels of code would be overwhelming, and from a content management perspective, maintaining two separate sites is impractical.

The smart thing to do is to have your website designed to accommodate everyone without turning it into a developer’s nightmare.

New businesses should incorporate ADA compliance into their websites from the get-go. Existing businesses should plan to become ADA compliant by the next iteration of their site. The sooner you get on it, the better. All it takes is one customer with an ambitious lawyer to give you an expensive headache.

Don’t just comply with ADA, profit from it with Time2GetOnline

Your website is the face of your business, so give it a good one with Time2GetOnline. It all starts with a free site evaluation. From there, we’ll ensure that your website is smooth, stylish, and accessible. That means you won’t have to worry about ADA; you’ll just have to worry about how to handle all those new customers.

Have a chat with Time2GetOnline and ask about becoming ADA compliant. We make websites easy.       

Written by Harrison Stone Bryan, Professional Copywriter

Harrison is an experienced writer and marketing connoisseur. He works with some of the most innovative names in business and is interested in the relationship between marketing and psychology. 

Web Design for Trades – Local Electricians – ThornIndustries.ca

Web Design for Trades – Local Electricians – ThornIndustries.ca

website developed for Thorn Industries Victoria BCWhen Dennis and his team approached us, they were looking at building their new brand and wanted a site that could showcase their connected-yet-different services. A recent merger with a local alarm installation company meant that this crew could offer low-voltage wiring options, such as home automation and security systems, as well as their traditional electrician services.

As there were multiple businesses – a parent company, an electrical company, and a security company – this team had three different URLs. We used the parent company URL,ThornIndustries.ca, as the main site, and then forwarded the ThornElectric.ca and ThornSecurity.ca URLs to the site pages that held the relevant information. This enables the team to have the functionality of three different sites, without the cost.

We built the site on the Divi framework, ensuring that it will load quickly on desktop computers, with full responsiveness to display nicely on mobile devices, regardless of their screen size.

For security, we are continuing to use the Wordfence plugin, which helps prevent unauthorized logins and brute-force attacks. There are too many script-kiddies running malicious programs designed to sniff out vulnerable websites, so it’s best to protect your site.

For caching, we’ve been using a plugin designed and created by a local team here in Victoria. Pegasaas Accelerator is gaining interest and attention from some seriously big players, largely because it is easy to use and works very well.

Check out the new ThornIndustries.ca site and treat yourself to talented electricians who can connect you up anywhere in Victoria, BC.

When you need a website that fits your budget and showcases your brand,.